Journeys & Stories Toolbox

$230.00

Tools to support your marketing activities

Exploring the needs of customers
Identifying key stakeholders for projects and events
Mapping a customer journey
Creating a vision board
And testing and developing new ideas.

SKU: CCJS Categories: Change Leadership, Creative Thinking & Innovation, Critical Thinking & Idea Assessment, CURATED COLLECTIONS, Leadership & Team Development, Process Mapping & Storyboarding, Purpose, Values & Culture, Reflection & Dialogue, Situation Analysis & Discovering Insights, Stakeholder & Customer Engagement Tags: sticky-note free, storytelling, toolkit, workshop tools

Description
Additional information

Description

The Journeys & Stories Toolbox has a little of everything to support marketing activities.

The kit includes tools for:

Exploring the needs of customers
Identifying key stakeholders for projects and events
Mapping a customer journey
Creating a vision board
And testing and developing new ideas.

The Customer Experience Deck

The Customer Experience Deck helps teams and organizations become more customer-centric. The process sparks structured conversations about who your customers are, what you know and don’t know about them, and how you want customers to feel when they engage with your business. This is an excellent tool for engaging both internal and external stakeholders to quickly form a shared understanding of customer needs and build better customer experiences and relationships.

Dry Erase Storyboard Cards

The Dry Erase Storyboard Cards are designed for flexibility. As such, the individual frames can easily be put in any order or pattern, moved around as needed and new ones added in without disruption. For example, if you are storyboarding a customer journey and you realize that you missed a step, simply move the individual cards around and insert a new dry erase storyboard card.

20/20 Photo Card Deck

The 20/20 Photo Card Deck of 54 original photo cards (no stock photos!) was curated in partnership with photographer Fabrice Strippoli specifically for creative activities, communication and collaboration. As an example, a few of the activities they can be used for are:

Storyboarding and storytelling
Vision board creation
Branding and design exercises
Generating metaphors
Stimulating dialogue and articulating ideas
Inspiring creativity, and
Prototyping

The Fast Five puzzle cube

Use these questions to support concept development and get you ready to more clearly articulate or pitch your idea.

Stakeholder Identification Map | Desktop version

This 11″x17″ laminated desktop poster is a framework for thinking through and documenting the key internal and external stakeholders for any project or initiative.